welcome to
The Thrive Foundation

Heidi and Karim Allouche
The founders of
The Thrive Foundation

According to the WHO, 81% of adolescents and 27.5% of adults do not exercise or exercise too little. Diabetes, depression, cancer, and suicides are often the consequences. 

Therefore, Heidi and Karim Allouche decided to found the Thrive Foundation. Their goal is to get the world moving. The Thrive Foundation is a 100% non-profit foundation and a member of Swiss Foundations.

„We feel a great joy when we work together with many others to overcome one of the greatest health challenges of our time. We are convinced that a healthy approach to an active lifestyle is possible and that the negative effects can be successfully counteracted.“

Heidi and Karim Allouche

„A active lifestyle could prevent nearly half of the cancer cases” according to a study by Harvard Public School of Health.

welcome to
The Thrive Foundation

Heidi and Karim Allouche
The founders of
The Thrive Foundation

According to the WHO, 81% of adolescents and 27.5% of adults do not exercise or exercise too little. Diabetes, depression, cancer, and suicides are often the consequences. 

Therefore, Heidi and Karim Allouche decided to found the Thrive Foundation. Their goal is to get the world moving. The Thrive Foundation is a 100% non-profit foundation and a member of Swiss Foundations.As a father of two, I am driving a passion project with thrive, a project whose significance I encounter on a daily basis: Through my own children, I can experience the negative effects and the consequences of a lack of activity, ADHD, depression and other illnesses. Challenge has always driven me in my life, not only as an athlete, but also as a businessman.



„We feel a great joy when we work together with many others to overcome one of the greatest health challenges of our time. We are convinced that a healthy approach to an active lifestyle is possible and that the negative effects can be successfully counteracted.“

Heidi and Karim Allouche

the problem

The negative consequences of a lack of activity can be depression, even cancer, diabetes or suicide over time.

According to WHO, 81% of adolescents are already suffering from a lack of activity. (source: WHO)
Today more people are dying on the consequences of a lack of activity than on smoking.

our solution

The app created by our foundation inspires people to lead an active life.

We are developing the MyThriveApp platform together with excellent scientists, psychologists, filmmakers, and developers.

Instead of paying for edutainment with money, as on Netflix or Amazon Prime, you “pay” on MyThriveApp with credits. Credits that you only earn if you move.

Introducing MyThriveApp

Masterclasses I Entertainment I Discounts

Inspiring masterclasses, talks, interviews & inside stories
emotional documentaries & Live Sessions with stars & experts
Discount codes from cool brands & stores
Coming soon: One2one video calls with top psychologists & coaches
Try our app now »
activity
activity
5-min morning activity

A story we aim to tell

In a bustling city, Jake spent most of his days indoors, absorbed in video games and streaming. One day, he discovered MyThriveApp, which offered credits for physical activity.

Intrigued, Jake started walking, cycling, and jogging, quickly earning credits. With these credits, he unlocked ThriveTV’s entertainment, masterclasses, joined live-sessions, and received discounts at starbucks, Uber, On running or on tickets, fashion, holidays and books.

Motivated by tangible rewards, Jake’s active lifestyle blossomed, inspiring friends and family to join the app. The community grew, schools and local businesses got involved, and Jake’s story highlighted how physical activity, driven by rewarding experiences, can move the world.

90% of our donations are going to charity.

If you want to join the good cause, please consider donating or subscribing to our app. If you would like to donate you can do it simply by following the steps provided down below.

Donate now

Our ambassadors

Let your role models lead your journey

Steffen Baumgart
football head coach
Marco Rossi
professional NHL hockey player
Michi Dorfmeister
Olympic and World champion
Toni Innauer
Olympic champion, expert and author
Rüdiger Maas
bestseller author and generational researcher
Pyry Salmela
F1 performance coach
Andreas Ortner
fashion photographer
Amrita Raichand
Indian Chef
Philipp Oswald
ATP tennis player
Kim Clijsters
3-times US-Open champion
Gernot Kulis
comedian
Dr. Akshat Chadha
General Physician
Rahul Raichand
CEO at PSL

Our ambassadors support us to inspire people to take action in order to create a positive change and help great causes to create a better world.

Join as an ambassador

To our supporters and friends

The Thrive Foundation is a professionally managed grant foundation which is committed to the rules of the Swiss Foundation Code. The organisation strictly follows a system of checks and balances and an efficient project management cycle. Transparency, measurability and evaluation of the activities are fundamental.



As a learning institution, the Thrive Foundation seeks the advice of experts and stakeholders and is a member of SwissFoundations.

Our team

Karim Allouche
President
Heidi Allouche
Office Manager
Bianca Januschkowetz
Social Media & Content Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Roberto Chong
Relation Manager
Jakob Steiner
App Developer
Sandrine Baumgartner
Mentor Social Media and Marketing